UBC has published its flexible learning strategy. The strategy document identifies a series of trends that have informed its creation. These include changing expectations of students and employers, demographic shifts such as the increasing proportion of older and international students, government policies that have increased universities’ reliance on tuition revenue, and an increased emphasis on the measured value of university programs. The strategy suggests that these trends are reinforced by the development of disruptive technologies including massive open online courses (MOOCs), automated assessments and adaptive learning, and increased transparency. To respond to these changes, the strategy prioritizes 3 key areas. First, UBC plans to improve its learning technology ecosystem, based on feedback from faculty and staff. Second, UBC aims to support new personal, professional, and career development programs through the creation of a new unit in the Provost’s office. This role will support the university’s faculties with development, marketing, planning, and budgeting for innovative new credit programs. The third priority area identified by UBC is its membership in edX as a contributing charter member.