Cranbrook, British Columbia’s College of the Rockies [CIEC Academic Member] has unveiled its new 5-year strategic plan. Entitled Our Road Map to New Heights, the plan introduces a new mission statement—”to transform lives and enrich communities through the power of education”—and a new vision: “to create and deliver the most personal student experience in Canada.” The plan names 4 overarching priorities for the college. These include increasing capacity, improving strategic processes, ensuring financial health, and improving student outcomes. The plan also lays out objectives and desired results for each of these areas. According to the document, COTR will seek to recruit and retain more students and prepare them for the job market or for the next stage on their educational journey. Moreover, the college will work to maximize its resource allocation and increase its revenue from diversified sources. COTR will also focus on improving student access to services such as academic advising and tutoring; short-term medical and mental health support; and social, recreational, and sporting activities. Applied research, demand-driven programs, and program quality will be points of emphasis, as well.