Western University‘s [CIEC Academic Member] projected enrolments for 2014 are increasing even as the Ontario provincial average has dipped slightly. Data from the Ontario Universities’ Application Centre indicates that WesternU’s confirmations are up by 11.6% over last year’s figures. The provincial average dropped 3% overall. Meanwhile, applications and confirmations from out-of-province and international students also climbed. Applications rose 10.4% and confirmations 14%, compared to a 5.3% increase Ontario-wide. The results confirm the success of a number of recruitment initiatives launched by WesternU in the past year, including a social media campaign, enhanced e-newsletters, and student video testimonals. “Western’s admission numbers reflect the collaborative efforts of the faculty and staff across campus,” said WesternU Provost Janice Deakin.
TCS Insights: While provincial enrolment numbers have slipped, Western University is taking steps to increasing their domestic and international student population. These efforts on the part of the university exemplify a commitment to making the institution a notable destination for students looking to attain a higher education.